The Art of Innovation by Tom Kelley

June 19, 2008 at 9:42 am Leave a comment

I loved this book. I was totally inspired while reading it.

Publisher’s Synopsis: The award-winning design and development firm IDEO, which brought the world the Apple mouse, reveals its secrets to fostering innovative, out-of-the-box thinking across the world of business. In this handbook, the author outlines the steps IDEO and other successful companies use to achieve successful problem solving.

Includes information on brainstorming, teams and prototyping. Totally cool book with practical easy to implement ideas. Also, it turned my thinking on teams around as the author devotes time to discussing their “hot teams” approach and how the myth of the lone inventor is a just that a myth. I didn’t realize Edison had a team of people who worked with him, but he did and they all collaborated to come up with some of his patents.

So very inspiring. A must read business book.

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Entry filed under: Nonfiction, Recommended. Tags: , , .

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